New Website Showcases Gullane Golf Club
Ahead of this year’s PGA Show in Orlando, Gullane Golf Club has launched an enhanced new website to showcase its outstanding links courses and facilities to an audience of golfers around the world.
The new website has been developed in partnership with leading marketing agency 18 Players incorporating a series of stunning visuals created by local photographer and videographer Will Scott and has been designed to deliver a captivating digital experience for golfers exploring the club’s three courses, two clubhouses and recently redeveloped practice facilities.
Featuring a streamlined user experience which highlights the natural beauty and surrounding scenery of one of Scotland’s most famous links, the new-look website gives the viewer an insight into each of the three courses with a hole-by-hole guide while capturing the dramatic landscape through high-quality drone filming. Each video is narrated by Gullane member and Scotland rugby legend Gavin Hastings, who brings his unique tone to describe the character of Gullane No.1, No.2 and No.3, as well as the adjacent linksland.
Gullane Golf Club’s marketing convenor Maurice Breen welcomed the website launch: “We are thrilled to deliver a new digital experience which is commensurate with the profile and stature of the club and our courses, and proud to showcase everything we have to offer through our redeveloped website. We wanted to ensure that the visuals spoke for themselves, and we’ve captured all that is great about playing golf at Gullane.
“It was important to incorporate the history and tradition of the club while highlighting the very modern facilities that we have, such as the Links Clubhouse and recently enhanced driving range, as well as portraying the unique location we have here in the village of Gullane.
“It’s been a real team effort to complete the project and we’ve been delighted with the contribution made by 18 Players in creating a seamless user experience, while Scottish Golf Photography have done a fantastic job in capturing the incredible views, topography, and character that we pride ourselves on. We believe any viewer using the website will be immediately attracted to Gullane, but be left wanting more and to experience it in person.”
Mike Robertson from 18 Players added: “It’s been a fantastic honour to be selected to work with such a distinguished club as Gullane, renowned as one of the finest clubs in Scotland and host to three Scottish Opens.
“We’ve helped create a world-class experience for the clubs’ visitors which is aligned to the quality and standing of their golf courses, and we are very excited to let people see the new product.”